Communication Awards - 2012 Winners

CASE DI is proud to present the 2012 winners of the Communication Awards!
View the winners for each category below:

Admissions Recruiting Packages

Related suite of admissions recruiting pieces that reinforce one another and share visual elements. Interactive elements may be included only if they were produced as part of the package. Submit on disk and/or provide a URL.

Gold
Boston University
"Admissions Campaign"
- Amy Schottenfels, Creative Director, Print
- Jon Brousseau, Associate Creative Director, Interactive Design
- Chris Castagnola, Copywriter

Bronze
The Cambridge School of Weston
"MODS, WAR, FATE & CSW: The Insider's Guide to The Cambridge School of Weston"
- Gregory Moody, Director of Communications
- Trish Saunders, Director of Admissions
- Clifford Stoltze, Stoltze Design

Honorable Mention
Clark University
"Clark University Admissions Search Package"
- Keith Carville, Creative Director
- Kay Hartnett, Creative Services Manager
- Mike Sullivan, Director of Marketing Communications

Honorable Mention
Colby College
"insideColby"
- Brian Speer, Director of Integrated Marketing and Design
- Ruth Jacobs, Associate Director of Communications

Honorable Mention
Stonehill College
"2010 Yield Piece"
- Heather Bruntil, Director of Marketing
- Alexis Sneff, Graphic Designer

Admissions Viewbooks

Individual admissions viewbooks or other primary recruiting publications. Enter recruiting packages in Admissions Recruiting Packages category.

Silver
Wellesley College
"The Wellesley 100"
- Jane Kyricos, Director of Publications and Communications, Admission Office
- Jennifer Galvin, Art Director, Generation
- Rob Bywater, Writer, Generation

Bronze
Champlain College
"Explore Champlain"
- Kathleen McGuffin, Senior Graphic Designer
- Marcelle Langan, Senior Writer

Honorable Mention
Boston University
"Boston University Viewbook"
- Amy Schottenfels, Creative Director, Print
- John Morawiec, Principal Designer, Print
- Chris Castagnola, Copywriter

Honorable Mention
The Cambridge School of Weston
"MODS, WAR, FATE & CSW: CSW Viewbook"
- Gregory Moody, Director of Communications
- Trish Saunders, Director of Admissions
- Clifford Stoltze, Stoltze Design

>> Back to Categories

Advertising

a) Printed

Billboard, banner transit, or other form of exterior advertising, or published ads prepared for insertion in magazines, newspapers or other publications. For exterior advertising, submit 8"x10" color print mounted on poster board, plus original artwork. For published ads, submit on poster board with no more than a one-inch border.

Gold
Boston University
"Bike Safety Campaign"
- Stephanie Paul, Senior Graphic Designer
- Chris Castagnola, Copywriter
- Ryan Agate, Print Producer

Gold
Northeastern University
"Origami"
- John Ombelets, Senior Managing Editor for University Marketing
- Stacey Bakaj, Senior Designer
- Linda Deng, Design Youth Boston Intern, Origami Artist

Silver
Northeastern University
"Fossil Ad"
- John Ombelets, Senior Managing Editor for University Marketing
- Beverly Yeager, Designer and Concept Developer
- Michiko Gupta, Project Manager

Bronze
University of Vermont College of Medicine
"'I Am' Faculty Showcase Campaign"
- Carole Whitaker, Assistant Dean for Communications & Planning
- Edward Neuert, Editor
- Steve Wetherby, Art Director

B) Video

Maximum 60 seconds, one entry per tape or DVD. Label with institution's name, title, and ad name, plus running time.

No awards made

>> Back to Categories

Annual Reports

Annual reports developed as annual reports, NOT as campaign or specialty publications.

Silver
Green Mountain College
"Same Place, New Face"
- Mary Lou Willits, Director of Development
- Kevin Coburn, Director of Communications
- Paul Dahm, Art Director

Silver
Southern Connecticut State University
"Creating Community: 2010 Report of the President"
- Patrick Dilger, Director of Public Affairs
- Isabel Chenoweth, Photographer
- Barbara Kagan, Graphic Designer

Bronze
Memorial University of Newfoundland
"Wish You Were Here - 2010 President's Report"
- Memorial University of Newfoundland

Honorable Mention
Boston University
"What Were We Thinking?"
- Amy Schottenfels, Creative Director, Print
- Ben Hall, Writer
- Gail DuBois, Editor

>> Back to Categories

Campaign Materials and other Fund-Raising Materials

Materials designed to promote giving. No restrictions on format or color, but please explain concepts and goals in "Abstract" section of entry form.

Examples include:
Case Statements Donor recognition pieces
Event invitations and collateral materials
Special or single-purpose solicitation materials

A) PRINT

Gold
Lesley University
"Arts Center Case Brochure"
- Anya A. Woods, Director of Advancement Communications
- Carol Krems, Director Donor Relations and Advancement Events
- Randy Stabile, Vice President of Advancement

Silver
Brown University
"Commemorative Book 2011"
- Mary Beth Barnard, Concept Development, Project Manager
- Kathryn de Boer, Graphic Designer
- Universal Millennium, Printer

Bronze
Bennington College
"The Bennington Fund Scholarship Challenge (2010-2011)"
- Carol June Jessop, Designer
- Brendan Tapley, Writer/Editor
- Ellen Janis, Director of Annual Giving

Bronze
Children's Hospital Boston
"2010 Children's Fund Brochure"
- Jynelle Herbert, Development Communications Officer
- Barbara Nathan, Senior Graphic Designer
- Nicole Palovich, Director of Development Marketing

Honorable Mention
Deerfield Academy
"Deerfield Academy Campaign Kickoff"
- Brent M. Hale, Graphic Designer and Photography

Honorable Mention
Boston University
"Investing for a Healthier World: The Campaign for the Boston University School of Public Health"
- Laini Leto, Designer
- Alyce Nicolo, Writer
- Andrea Kennedy, Editor

B) VIDEO

Silver
Brown University
"Brown Is..."
- Udris Film
- Catharine S. Beattie, Assistant Director of Development Communications
- Susan B. Weston, Director of Stewardship and Communications

>> Back to Categories

Digital Media

For subcategory a, submit on disk, one entry per disk; also provide URL if applicable. Please label disk and case for identification, and specify purpose and medium. Be sure your disk will play on any platform. For subcategory b, provide link(s) to the app store(s) where the app is available for download. (Include this in your description of the entry on the submission form.) For subcategory c, provide URL, plus three printouts of screen captures showing samples of reader interactivity, i.e. blog posts.

A) Video produced for Web promoting the institution or individual programs

Silver
MIT Alumni Association
"MIT Holiday e-Greeting"
- Maggy Bruzelius, Director of Communications
- Emily Muldoon Kathan, Creative Design Director
- Sputnik Animation, Animation, Design, and Development

b) Mobile phone applications

No awards made

C) Best use of interactive features on websites

Gold
Boston University
"You at BU"
- Jon Brousseau, Associate Creative Director, Interactive Design
- Aaron L'Heureux, Flash Developer
- Chris Castagnola, Copywriter

Honorable Mention
Lesley University
"Interactive Class Notes Page"
- Anya A. Woods, Director of Advancement Communications
- Alex Cook, Propelling Solutions

>> Back to Categories

Independent School Publications

Your print magazine, tabloid or newsletter, and Web-based periodical must be published at least twice a year. Viewbooks can be annuals. For subcategories a, b, and c, submit with complete hard copies of two different issues (one issue for viewbooks). For subcategory d, submit two different issues on disk, one entry per disk; also provide URL if applicable.

A) Magazines

Gold
Deerfield Academy
"Deerfield Magazine"
- Deerfield Academy Communications

Bronze
Phillips Academy Andover
"Andover, the magazine of Phillips Academy"
- Sally V. Holm, Editor
- Kenneth A. Puleo, Senior Graphic Designer
- Jill H. Clerkin, Assistant Editor

Honorable Mention
Miss Hall's School
"Miss Hall's Alumnae Magazine"
- David A. Smith, Copywriter
- Cade & Co., Graphic Design
- Brian M. Majewski, Director of Publications

B) Tabloids and Newsletters

No awards made

C) Viewbooks for admissions recruiting purposes

Gold
Phillips Academy Andover
"Imagine..."
- Tracy M. Sweet, Director of Communications
- Jane Fried, Dean of Admission
- Matt Ralph, Graphic Designer

Silver
The Cambridge School of Weston
"MODS, WAR, FATE & CSW: The Insider's Guide to The Cambridge School of Weston"
- Gregory Moody, Director of Communications
- Trish Saunders, Director of Admissions
- Clifford Stoltze, Stoltze Design

Silver
The Hotchkiss School
"Hotchkiss. Take a Bold Step"
- Rachael N. Beare, Dean of Admission and Financial Aid
- Andrea Jarrell, Writer
- Matt Ralph, Plainspoke

Bronze
New Hampton School
"Go Beyond, New Hampton School Viewbook"
- Peapod Design, Designer
- Leslie Virostek, Writer
- New Hampton School

Honorable Mention
Bancroft School
"Roles + Models @ Bancroft"
- Matthew Barone, Director of Communications
- Susan Cranford, Director of Admission
- Karen Dendy Smith, Principal, kor group

Honorable Mention
Miss Hall's School
"Get Real"
- Carter Halliday Associates
- Dennis Degnan Photography
- Kirkwood Printing

D) Web-Based or Electronic HTML Periodicals

No awards made

>> Back to Categories

Magazines

Special and general interest magazines published at least twice a year, intended primarily for alumni/ae or other external audiences. For each entry, please submit two or three copies of at least two issues. In each circulation subcategory, separate awards will be given for:

Best overall magazine
Best design
Best writing

A) Circulation: 29,999 or Fewer

Best overall magazine

Gold
Rhode Island School of Design
"RISD XYZ"
- Liisa Silander, Editor
- Kate Blackwell, Design Director
- WellNow Design, Creative Direction

Bronze
Deerfield Academy
"Deerfield Magazine"
- Deerfield Academy Communications

Bronze
Tufts University
"Tufts Medicine"
- Bruce Morgan, Editor
- Margot Grisar, Design Director
- Karen Bailey, Editorial Director

Honorable Mention
Tufts University
"Tufts Veterinary Medicine"
- Genevieve Rajewski, Editor
- Margot Grisar, Design Director
- Karen Bailey, Editorial Director

Best design

Gold
Rhode Island School of Design
"RISD XYZ"
- Liisa Silander, Editor
- Kate Blackwell, Design Director
- WellNow Design, Creative Direction

Bronze
Green Mountain College
"Green Mountain Bulletin"
- Kevin Coburn, Director of Communications
- Paul Dahm, Art Director
- Mary Lou Willits, Director of Development

Honorable Mention
Saint Anselm College
"Portraits. The Magazine of Saint Anselm College"
- Anne Broderick Botteri, Assistant Vice President, College Communications and Marketing
- Melinda A. Lott, Director of Creative Services
- Laurie Morrissey, Assistant Director of Communications

Best writing

Silver
Tufts University
"Tufts Medicine"
- Bruce Morgan, Editor
- Margot Grisar, Design Director
- Karen Bailey, Editorial Director

Silver
Deerfield Academy
"Deerfield Magazine"
- Deerfield Academy Communications

Bronze
Alpert Medical School of Brown University
"Brown Medicine"
- Sarah Baldwin-Beneich, Director of Biomedical Advancement Communications
- Kris Cambra, Assistant Director of Communications
- Mindy Oswald, Art Director

Bronze
Tufts University
"Tufts Veterinary Medicine"
- Genevieve Rajewski, Editor
- Margot Grisar, Design Director
- Karen Bailey, Editorial Director

b) Circulation: 30,000 to 74,999

Best overall

Silver
Clark University
"Clark University Alumni Magazine"
- Paula David, Vice President of Marketing and Communications
- James Keogh, Director of News and Editorial Services
- Red Ink Design Group

Bronze
Wentworth Institute of Technology
"WIT Magazine"
- Dan Morrell, Editor and Director of Publications
- Julie Barr, Assistant Director of Marketing and Publications
- Jamie Kelly, Associate Vice President of Public Affairs

Honorable Mention
Wellesley College
"Wellesley Magazine"
- Alice Hummer, Editor
- Lisa Scanlon and Jennifer Flint, Associate Editors
- Janet Friskey, Design Director

Best design

Silver
Suffolk University
"Suffolk Alumni Magazine"
- Eliza Parrish, Director of Alumni Relations
- Midge Wilcke, Chief Communications Officer, University Communications
- Kaajal S. Asher, Art Director
- Renee Graham, Staff Writer

Bronze
Clark University
"Clark University Alumni Magazine"
- Paula David, Vice President of Marketing and Communications
- James Keogh, Director of News and Editorial Services
- Red Ink Design Group

Best writing

Silver
Wentworth Institute of Technology
"WIT Magazine"
- Dan Morrell, Editor and Director of Publications
- Julie Barr, Assistant Director of Marketing and Publications
- Jamie Kelly, Associate Vice President of Public Affairs

C) Circulation: 75,000 or greater

Best overall

Silver
Tufts University
"Tufts Magazine"
- David Brittan, Editor
- Margot Grisar, Design Director
- Karen Bailey, Editorial Director

Best design

Bronze
Northeastern University
"Northeastern Magazine"
- Susan Piland, Editor
- Clare Horn, Senior Writer/Editor, and Editorial Team
- Bruce Ployer, Design Director, and Graphic Design Team

Best writing

Bronze
University of New Hampshire
"UNH Magazine"
- Meg Betts Torbert, Editor
- Suki Casanave and Virginia Stuart, Associate Co-Editors
- Valerie Lester, Designer

>> Back to Categories

Newsletters/Newspapers

Periodicals aimed at alumni/ae, parents, and other external audiences. For each entry, please submit two or three copies of at least two issues.

A) PRINT ONE- OR TWO-COLOR

No entries

B) PRINT, FULL COLOR

Silver
Boston University
"@ SED"
- Patrick Kennedy, Editor
- Garyfallia Pagonis, Art Director
- Ray Billings, Development and Alumni Relations Officer

Bronze
Tufts University
"Blueprint for Tufts University"
- Michael Sherman, Design Director
- Mark Sullivan, Editor
- Kristin Livingston, Communications Assistant

Honorable Mention
Clarke Schools for Hearing and Speech
"Clarke Speaks"
- Jennifer Einhorn, Director of Communications
- Jessica Appleby, Communications Project Manager

Honorable Mention
Massachusetts Institute of Technology
"MIT Spectrum"
- Liz Karagianis, Executive Editor
- Elizabeth Thomson, Associate Director of Communications

C) ELECTRONIC, WEB-BASED OR HTML FORMAT

Gold
Boston University
"BU Today"
- Art Jahnke, Executive Editor
- John O'Rourke, Editor
- Mary Cohen, Copy Editor

Silver
Boston College
"Alumni Connections"
- Kevin Collins, Writer, Advancement Communications and Marketing
- Mikal Morello, Web Specialist, Advancement Communications and Marketing
- Jennifer Conboy, Associate Director, Electronic Communications

Silver
Tufts University
"Tufts Now"
- Taylor McNeil, Senior News Editor
- Alonso Nichols, Assistant Director of Photography
- Georgy Cohen, Web Content Manager

Bronze
Rhode Island School of Design
"RISD XYZmail"
- Liisa Silander, Editor
- Eric Meier, Designer

Bronze
Tufts University
"Tufts Alumni News"
- Kristin Livingston, Communications Assistant
- Molly Feeley, Assistant Director of Web Marketing
- Enza Vescera, Associate Director of Electronic and Print Marketing

Honorable Mention
Clark University
"@Clark"
- James Keogh, Director of News and Editorial Services
- Deirdre Ni Chonaill, Senior Associate Director, Web Manager and Web Designer
- Phillips Design Group

Honorable Mention
University of Rhode Island
"inAdvance@URI"
- Nicki Toler, Editor
- Kim Robertson, Designer

>> Back to Categories

Posters

Print posters or posters distributed electronically as PDFs. Submit PDFs on disk, labelling both disk and case for identification.

Gold
Northeastern University
"Origami"
- Stacey Bakaj, Senior Designer
- Linda Deng, Youth Design Boston Summer Intern
- Editorial and Design Team

Silver
Clark University
"Recruitment Poster"
- Keith Carville, Creative Director
- Kay Hartnett, Creative Services Manager
- Mike Sullivan, Director of Marketing Communications

Bronze
Boston University
"Class Gift 2011 Poster"
- Amy Schottenfels, Creative Director and Writer
- Diana Parziale, Principal Designer
- Carla Baratta, Writer

Honorable Mention
Suffolk University
"12 Things To Do in Boston"
- Denise Lang, Senior Graphic Designer
- Ben Hall, Writer
- Midge Wilcke, Chief Communications Officer, University Communications

>> Back to Categories

Publication Packages

Related suite of items that reinforce one another, share visual elements, and are intended to achieve specific goals (i.e., rebranding initiative or promotion of a major event). Capital campaign pieces with shared elements should be entered in the Campaign and Other Fund-raising Materials category.

Gold
Boston University Alumni Relations
"BU Global Toast 2011"
- Leah Davis, Designer
- Amber Holloway, Event Coordinator
- Alumni Communications Team

Silver
Boston University
"Alumni College: Sustainability in the City"
- Rebecca Gloe, Assistant Director, Alumni Communication
- Leah Davis, Interactive Designer, Alumni Communication
- Kelly Cunningham, Director, Alumni Communication

Silver
MIT Sloan School of Management
"Building the Future"
- Michelle Choate, Senior Associate Director
- Tom Witkowski, Director, Creative Strategy
- David Tashjian, Director, Digital Strategy

Bronze
Amherst College
"Beneski Dedication and Celebration"
- Valdina Chirico, Associate Director of Donor Relations
- Kristen Spargo, Director of Advancement Communications
- Erika Shelburne, Director of Leadership Giving

Bronze
Boston University
"Alumni Weekend 2011- Thank Goodness It's Friday, Saturday, Sunday"
- John Morawiec, Art Director
- Chris Castagnola, Writer
- Emily Fitzsimmons, Account Executive

Honorable Mention
Wellesley College
"Promoting the Arts at Wellesley College"
- Jennifer Ritvo Hughes, Promotion Director
- Elizabeth Gildersleeve, Assistant Vice President, Communications and Public Affairs
- Lisa Fischman, Museum Director

>> Back to Categories

Best Use of Social Media Channels

This category recognizes best practices using social media channels such as Twitter and Facebook to promote your institution’s programming in alumni relations, fundraising, student recruitment and marketing, or other institutional priorities. Programs may be ongoing or new in 2010–2011 but must show evidence of a successful campaign. In your abstract, be sure to explain how your use of social media channels is innovative. Submit with printouts of up to three samples of social media used in your program; provide URLs where applicable. Entries in this category require documented evidence of success.

A) SOCIAL MEDIA IN ALUMNI PROGRAMMING

Bronze
McGill University
"The Greatest McGillians Contest"
- Brett Hooton, e-Communications Officer
- Marion Butler, e-Communications Officer
- Tiffany Pope, e-Communications Administrator

B) Social media in fundraising

Gold
Emerson College
"Emerson College MacWade Challenge"
- Kathryn Gillespie, Assistant Director Annual Giving

Honorable Mention
Tufts University
"The Charles Tufts Society Facebook Page"
- Rebecca Scott, Director of Gift Planning
- Kimberly Moniz, Gift Planning Communications Coordinator

C) SOCIAL MEDIA IN STUDENT RECRUITMENT AND MARKETING

No entries

D) OTHER USES OF SOCIAL MEDIA

No awards made

>> Back to Categories

Special Purpose Print Communications

One-time publications created to build institutional reputation or promote or describe a particular program, facility, or event; or any one-time publication created for a purpose not covered by other categories.

A) SINGLE-SHEET BROCHURES, FOLDED IN ANY MANNER

Gold
Children's Hospital Boston
"Innovation Brochure"
- Ruth Bauman, Associate Director of Development Communications
- Barbara Nathan, Senior Graphic Designer
- Trisha Gura, Senior Science Writer

Bronze
Amherst College
"Gift Planning Brochure"
- John Urschel, Director of Planned Giving
- Kristen Spargo, Director of Advancement Communications
- Jan Howard, Coordinator of Gift Planning

B) MULTI-PAGE BROCHURES, STAPLED OR PERFECT BOUND

Silver
Champlain College
"Search Deck Cards"
- Kathleen McGuffin, Senior Graphic Designer
- Marcelle Langan, Senior Writer
- Lisa Marie Gerondeau, Freelance/Contributing Writer

Bronze
Boston University
"Research at Boston University 2010"
- Diana Parziale, Principal Designer
- Cassandra Nelson and Gail DuBois, Editors
- Amy Schottenfels, Creative Director

Honorable Mention
MIT Alumni Association
"2010 MIT Explorer Catalogue"
- Melissa C. Gresh, Director, MIT Alumni Travel Program
- Emily Kathan, Creative Design Director, MIT Alumni Association
- Heather Garcia, Assistant Director, MIT Alumni Travel Program

Honorable Mention
Wellesley College
"Celebrating the Arts at Wellesley College"
- Jennifer Ritvo Hughes, Promotion Director
- Elizabeth Gildersleeve, Assistant Vice President, Communications and Public affairs
- Lisa Fischman, Museum Director

>> Back to Categories

Websites

Do not enter only your homepage for evaluation. Judges will only look at multi-page sites or multi-layered pages. Print out pages or place on CD viewable on any platform. Provide URL on entry form. If submitting on CD, feel free to include printouts of pages you’d like the judges to focus on, including specific URLs for each page. NOTE: All sites must be accessible to the public. Intranets and password-protected sites may be entered but only if passwords or mirror sites are provided. Should an entry win, entrants must agree to provide access to the site for up to two years.

A) COMPLETE INSTITUTIONAL WEBSITES

Gold
Bennington College
"Bennington College Website"
- Carol June Jessop, Designer
- Myriad Media, Inc., Web Developer
- Janet Lape Marsden, Director of Communications

Honorable Mention
Rhode Island School of Design
"Institutional Website"
- Becky Bermont, Vice President for Media
- Brian Clark, Project Manager
- Eric Meier, Director Interactive Media

B) INDIVIDUAL SUB WEBSITES

Silver
Rhode Island School of Design
"RISDiversity"
- Shun Liang, Web Designer and Developer
- Kate Blackwell, Design Director
- Adam Mastoon, Photographer

Bronze
Boston University
"BU.Com"
- Ben Agoes, Lead Designer
- Scott Dasse, Creative Director

Honorable Mention
MIT Publishing Services Bureau
"MIT Communications Toolkit"
- Monica Lee, Director
- Bara Blender, Publishing Advisor
- Victor Park, Designer

>> Back to Categories

Communication Awards - 2012 Winners

CATEGORIES

a) Printed

B) Video

A) PRINT

B) VIDEO

A) Video produced for Web promoting the institution or individual programs

b) Mobile phone applications

C) Best use of interactive features on websites

A) Magazines

B) Tabloids and Newsletters

C) Viewbooks for admissions recruiting purposes

D) Web-Based or Electronic HTML Periodicals

A) Circulation: 29,999 or Fewer

b) Circulation: 30,000 to 74,999

C) Circulation: 75,000 or greater